22 January

Marketing on a Shoestring

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Marketing on a Shoestring

Marketing your school’s brand to its full potential, although a significant factor in its success, can often be neglected and consequently restricted by a budget that may not meet your ideal needs. However, a great deal of marketing for schools can be low-cost and easy to implement. This is the first of a two-part series […]

24 November

CISC Study Day at St Columba’s College – 18 November 2015

Posted by in Blog, Events

We were delighted to have run another Study Day for CISC on Wednesday 18th November. St Columba’s College in St Albans kindly hosted the event which was attended by nearly 30 delegates. These came from independent Catholic schools across the country and most of them were responsible for the marketing function in their schools. The theme […]

12 March

RCA Secret 2015

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It’s that time of year again. The Royal College of Art holds this great annual fundraiser, Stewarts Law RCA Secret, supporting students at a formative time in their careers. It’s an exhibition and sale of original postcard-sized artworks, donated by internationally acclaimed and emerging artists. An artwork may have been created by Tracey Emin, or alternatively […]

19 January

Using social media effectively for Catholic schools

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Last week we had the pleasure of exhibiting and speaking at CISC 2015, held at Oatlands Park, Weybridge. As ever it was a thoroughly enjoyable event and it was lovely to see old friends and make new ones. Katie and Nicola held 2 seminars on using social media to implement your school’s marketing strategy, in […]

7 May

Every school has a ‘social’ story

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Our thanks to The Marist Schools in Berkshire and in particular thanks to Kerry Bertram, for inviting us to host the latest of our on-going series of Social Media Seminars for Schools. Three hours seemed barely enough to cover the four main tools of Twitter, Facebook, Pinterest and YouTube, but we really appreciated the way […]

15 March

15m and climbing – 25% of the population now LinkedIn Community

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Over 15 million Brits make up the UK’s Linkedin community, which is generally regarded as the go-to recruitment site for employers and job-hunters. What’s more, Linkedin’s recent launch of a dedicated hub just for students will see a dramatic increase in the site’s importance for the recruitment of internships and graduate-entry jobs. (Metro – Wednesday, […]

7 March

New season, new social media initiatives

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New season, new social media initiatives

Spring has sprung this week at Solihull School, in sharp contrast to the weather this time last year, as our photos reveal. The school played host this week to the latest of our seminars on Social Media Marketing for Schools. We covered a whole host of topics in a very productive and focused afternoon session, […]

3 March

Social media overload squares the circle

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Reading this reminds me of looking at Maurits Escher’s impossible constructions. When social media takes over your life you can literally go around in circles. Take this example from The Drum. Here’s the link: http://bitly.com/16rFbnh oh by the way… pay attention to the warning. DO NOT POST on PINTEREST!

3 March

Social Media; too much choice, so little time?

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Social Media; too much choice, so little time?

Whenever we speak to school marketeers about social media, the most frequent question is ‘how do I choose which social media channels to use?’ This is a difficult question to answer because, of course, maintaining social media demands one very important commodity – time! So what can you realistically manage? Facebook is still No 1. […]

11 February

Social media really can affect what people think of your school

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According to a January 2014 poll by eMarketer, social media really can affect purchasing decisions. This is particularly true of millennials (18-34 year olds) with 68% of this group surveyed stating that they were influenced to buy products at least somewhat by their friends’ posts. The same was true of 53% of 35-44 year olds. […]